With my early years of career purely in Technology and Architecting e-commerce products and services, and after spending much of the latter years of my career in Project Management, Product Management, Practice and Program Management, and now with that experience when leading a Digital Marketing team along with Engg and IT team for the last several years, i felt, i am bound to have a unique perspective on Digital Marketing.
And so, here is my definition for Digital Marketing or Online Marketing
“Online Marketing is
where Marketing, Engineering, Creative Art, Writing, understanding of Audience behavior and Industry
Knowledge converge to produce return on Internet Marketing Investment”
Any comments :) ?
